Day 1 | April 21st, 2021
Day 2 | April 22nd, 2021
A two-day virtual experience on how to activate your brand with the highly-prized fanbase watching and engaging in sports and esports
The Cynopsis Sports and Esports NewFronts are a by-invitation-only event for brands or agencies activating or looking to activate in the highly engaged 18-35 year-old fanbase who are spending hours hanging out with their friends playing, watching and engaging in sports and esports.
Cynopsis and the EBS team is thrilled to bring back such an instrumental opportunity for brand execs to be able to experience and learn about the slate of opportunities from around the sports and esports business…from established leagues to new ones, from mobile esports to collegiate contests, and from platforms to teams. The days are designed with ample networking time so that attendees of this invitation-only Upfront will be able to connect and discuss the sessions and other recent developments in the space with their colleagues. Last year’s virtual event is available on-demand – check it out!
If you are from a Fortune 1000 company or an agency which supports a Fortune 1000 brand, click here to request a free invitation. If you are not a Fortune 1000 brand or agency and still would like to attend, we will be opening up registration for a fee in March.
The Pac-12 is fresh off an amazing March Madness for men's and women's basketball. Join Pac-12 Networks Senior VP of Sales David Perry & National Sales Manager Rachel Thomas as they discuss the full breadth, footprint and audience of the Pac-12 & Pac-12 Networks.
Hear from Julian Mintz, National Brand Lead as he discusses how TV streaming has the canvas to make your big TV sports moments bigger.
The United States Tennis Association (USTA) serves as the National Governing Body for the sport of tennis. The US Open Tennis Championships, as one of four Grand Slam tournaments, is the crown jewel of the USTA and represents the pinnacle of competition. But the USTA is more than the US Open, and includes an array of Professional and Recreational programs that reach across the United States, and touch every age group and demographic. The USTA will provide an overview of its key programs and objectives that are available for brands to align themselves with the sport of tennis – a sport that is experiencing surging participation.
The Cynopsis Sports Media Awards raises a glass to celebrate the industry’s biggest players and best work. Finalists and winners are recognized across production, marketing, and technology teams, saluting their hard work and innovation from the one of the sports media’s most challenging years to date.
In-Game. In-Stream. In-Event. That’s where gamers are. That’s where Super League and Mobcrush reach them. At scale. In this very first joint presentation from our companies, we will share how to connect with this massive audience on their digital turf, across each exciting stage of their player journey.
ESL Gaming is the world’s largest esports and gaming lifestyle company. Since 1994, the company has been shaping the industry and leading esports and gaming innovation on a global scale across the most popular video games with numerous online and offline esports competitions, and through premier gaming lifestyle festivals. The company operates high-profile, branded international leagues and tournaments under the ESL Pro Tour, including ESL One, Intel® Extreme Masters, DreamHack Masters, ESL Pro League, and other preeminent, stadium-size tournaments. ESL Gaming also produces and hosts DreamHack Open tournaments, ESL National Championships, grassroots amateur cups, matchmaking systems, and DreamHack’s gaming lifestyle festivals — which feature everything gaming under one roof.
ONLY 7 SPEAKING SLOTS REMAIN! For information on how to present your sports and esports strategies to a room full of Fortune 1000 brands at this by-invitation-only event, contact Andrew Katz at [email protected].