Twitch Clocks Deal with Raiders/Allegiant Stadium Fueled by Esports Spice
Twitch is bringing a taste of esports to the NFL’s Raiders and the new Allegiant Stadium in Las Vegas next year, locking in a partnership that will include a Twitch-branded lounge in the lower level of Allegiant Stadium, with interactive elements that are native to the Twitch experience, including streamer stations, Twitch viewing screens, esports competitions and future Twitch events.
The Twitch lounge will also bring Twitch’s unique live streaming capabilities and active community to a variety of entertainment experiences that will take place at the Allegiant Stadium, such as key sporting events, concerts, esports competitions and more in the years ahead.
“At Twitch, we are constantly looking for new ways to engage with our community online and IRL. Being a founding partner at Allegiant Stadium is a perfect opportunity for Twitch to converge our passionate gaming and live esports community with the world of traditional sports,” said Sara Clemens, Chief Operating Officer at Twitch. “As part of our long-term vision for multiplayer entertainment, we are excited to elevate the spectator experience at live events in the heart of the Entertainment Capital of the world.”
Among the many events and experiences coming to Allegiant Stadium and sponsored by Twitch will be:
- Esports Competitions: Twitch is the home of esports and will be leveraging the company’s partnership with Allegiant Stadium to host a variety of real-world events and cement Las Vegas as the global hub for esports
- Twitch Events: Twitch will host a wide range of live events at Allegiant Stadium
“We’re thrilled to announce our partnership with Twitch as the Official Streaming Platform of the Raiders and Allegiant Stadium,” said Raiders President, Marc Badain. “The Twitch Lounge will elevate the spectator experience for Raiders fans in a brand new way — bridging the connection between fans in the stadium and at home unlike ever before.”